Meta descriptions provide a summary of the page and are displayed below the title in search results. If a meta description is missing, search engines may generate their own snippet, which may be less relevant and less appealing to users.
What to do: Review the pages listed in the audit and add a meta description to any page that is missing one.
How to fix: Create a unique and relevant meta description that summarizes the page content and encourages users to click through from search results. To fix that using our application, please follow the steps below:
Step 1 - Click the link on the left-hand side
Step 2 - Click the Edit button in the top-right corner
Step 3 - Click the edit icon, enter a meta description, and save the changes
Note: If the issue is still there after adding a meta description, it is possible that there is an issue within your theme.liquid file. In this case, please contact our live support team, and we will be happy to investigate this for you.
Writing a perfect SEO meta title and description requires following these best practices:
Meta Title
Keep it under 60 characters, so it does not get truncated in search results.
Place important keywords first.
Make it clear, concise, and appealing to entice clicks.
Make sure it accurately reflects the content of the page.
Meta Description
Keep it between 150-160 characters.
Include your primary keywords, but avoid keyword stuffing.
Write a clear, concise and attractive description that summarizes the content of the page.
Entice users to click through to your website.