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How do I fix "Nofollow detected on internal links"?

Fixing "Nofollow detected on internal links" issue on site audit.

Written by Julia

Internal links with rel="nofollow" tell search engines not to pass ranking value to other pages on your own site. This wastes link equity and can weaken your internal linking structure.

What to do: Review the affected internal links and confirm whether they should pass SEO value to other pages on your website. If they should, remove the nofollow attribute.

How to fix: If the linked page is important for your website, remove the nofollow attribute from the link. In simple terms, nofollow tells Google not to follow the link or pass SEO value through it, so important internal links should generally not use nofollow unless there is a specific reason.

Note: Internal links that point to important pages such as your homepage, product pages, collection pages, article pages, and other valuable content should not use nofollow, as these links help search engines discover and understand your website structure.

Internal links should be allowed to pass SEO value naturally. If an internal link is marked as nofollow, make sure there is a specific reason for doing so. Otherwise, removing the nofollow attribute can help strengthen your internal linking structure and improve crawlability.

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